TL;DR
Apple sent an email to Apple Pay users announcing a limited-time holiday promotion: use promo code APPLEPAY and Apple Pay at checkout to get 20% off Adidas online purchases through December 31, 2025. The discount applies only on select merchandise via adidas.com/us/shop and the Adidas app, with exclusions, a $250 maximum savings cap, and one use per customer.
What happened
Apple announced a short-term Apple Pay promotion that gives shoppers 20% off qualifying Adidas online purchases when they enter the promo code APPLEPAY and complete payment with Apple Pay. The offer runs from December 23, 2025 at 6:00 a.m. PT through December 31, 2025 at 11:59 p.m. PT and applies to orders placed on the U.S. Adidas website and within the Adidas app. The discount is capped at a $250 savings and limited to one redemption per customer. Several product lines are excluded from the deal, and the offer cannot be combined with other promotions. It does not apply to in-store purchases, and shipping, gift cards and taxes are excluded. Apple communicated the promotion to Apple Pay account holders via email as part of its holiday promotional activity.
Why it matters
- Provides a sizable, time-limited incentive for consumers to use Apple Pay for online shopping.
- Potentially delivers meaningful savings for customers buying higher-priced Adidas items, up to a $250 cap.
- Highlights Apple’s use of promotional partnerships to drive adoption and usage of its payment service during the holiday season.
- Exclusions and one-use limits mean shoppers must check eligibility carefully before relying on the discount.
Key facts
- Promotion runs from December 23, 2025 at 6:00 a.m. PT to December 31, 2025 at 11:59 p.m. PT.
- Use promo code APPLEPAY at checkout and pay with Apple Pay to receive 20% off eligible online orders.
- Valid on adidas.com/us/shop and purchases made through the Adidas app for domestic U.S. orders only.
- Discount is limited to one use per customer and savings are capped at $250.
- Exclusions include select Gazelle, Samba, Campus, SL 72, Spezial, 4D, Ultraboost, select Y-3 and other specified collaborations and limited-edition lines.
- Offer cannot be combined with other promotions and is not available for in-store purchases.
- Shipping & handling charges, gift cards and applicable taxes are excluded from the promotion.
- Offer is void where prohibited or restricted by law.
What to watch next
- Whether Apple or Adidas extends the promotion past December 31 — not confirmed in the source.
- If similar Apple Pay discounts will be offered to users after the holiday season — not confirmed in the source.
- Whether Adidas will make a comparable offer available for in-store purchases in the future — not confirmed in the source.
Quick glossary
- Apple Pay: Apple’s mobile and online payment service that lets users make purchases using stored cards on Apple devices.
- Promo code: A short code entered at checkout that applies a discount or other promotional benefit to an order.
- Final sale: Items marked as final sale are typically ineligible for returns or exchanges and often excluded from discounts.
- Shipping & handling: Fees charged to cover the cost of packaging and delivering an order; often excluded from percentage-based discounts.
Reader FAQ
How do I get the 20% discount?
Enter promo code APPLEPAY at checkout and complete the transaction using Apple Pay during the promotional window.
Can I use this offer in an Adidas retail store?
No. The promotion is valid only on eligible online orders via adidas.com/us/shop and the Adidas app.
Are all Adidas products eligible for the discount?
No. Multiple product lines and limited-edition items are excluded; shoppers should review Adidas’s exclusions list before purchase.
Can I combine this with other offers or use it multiple times?
No. The offer cannot be combined with other promotions and is limited to one use per customer.

Apple will launch 20+ new products next year, here’s what’s coming Ryan Christoffel Dec 22 2025 APPLE PAY Apple Pay promo offers 20% off at Adidas Chance Miller | Dec 23…
Sources
- Apple Pay promo offers 20% off at Adidas
- Apple Pay Promo Offers 20% Off Adidas Purchases
- adidas Coupons, Promo Codes & Discounts
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