TL;DR
Retailers are running notable discounts on recent Apple hardware and accessories: B&H and Amazon are among sellers cutting prices on the M4 Pro Mac mini, the previous‑generation M4 iPad Pro, AirTag 4‑packs and Beats earbuds. Several accessory and monitor deals also accompany the headline reductions.
What happened
Multiple retailers posted price cuts on Apple systems and related gear. B&H is offering the M4 Pro Mac mini with 24GB of RAM and a 512GB SSD for $1,249 after an automatic $40 coupon at checkout; that represents about a $150 reduction versus the list price and undercuts a concurrent Amazon sale. Amazon discounted the top‑spec 13‑inch M4 iPad Pro (2TB, Wi‑Fi + Cellular) to $2,199, $400 below its regular $2,599 listing, with the model now priced in the same neighborhood as certain M5 configurations. Amazon also returned the Apple AirTag 4‑pack to $64.98 (roughly $16.25 apiece). Additional offers include Spark Orange Powerbeats Fit ANC earbuds at $177, a $300 markdown on a Samsung 4K 165Hz OLED smart monitor, and Apple’s 6‑foot 240W USB‑C woven cable at an Amazon low of $18. The sale landscape reflects both seasonal carryover and inventory movement as Apple’s M5 iPad Pro lineup circulates.
Why it matters
- Significant discounts make higher‑end Apple hardware more attainable without waiting for major sale events.
- Price parity between some M4 and M5 iPad Pro configurations could influence upgrade decisions for buyers weighing flagship tablets.
- Low pricing on AirTag 4‑packs provides an inexpensive option for multi‑item tracking or gift bundles.
- Accessory and monitor reductions offer opportunities to pair peripherals with discounted Macs and tablets for a more complete setup.
Key facts
- B&H lists the M4 Pro Mac mini (24GB RAM, 512GB SSD) at $1,249 after a $40 coupon; regular list cited at $1,399.
- Amazon is selling the 13‑inch M4 iPad Pro (2TB, Wi‑Fi + Cellular, nano‑texture option noted as available on the model line) for $2,199, down $400 from $2,599.
- Apple AirTag 4‑pack is available from Amazon at $64.98 — about $16.25 per tag; Best Buy’s price for the same bundle is $80.
- Beats Powerbeats Fit in Spark Orange dropped to $177 on Amazon (regularly $200); this color’s discounts have been relatively rare since launch.
- A Samsung 4K 165Hz OLED Smart Monitor is being promoted with a $300 discount.
- Apple’s 6‑foot 240W USB‑C Woven Charge Cable returned to an Amazon low of $18 with Prime shipping.
- Lower‑tier M4 Mac mini configurations are also on sale at Amazon with prices such as: 16GB/256GB $499 (reg. $599), 16GB/512GB $690 (reg. $799), and 24GB/512GB $890 (reg. $999).
- The M4 Pro Mac mini has seen occasional past lows around $1,199 during holiday periods; the current $1,249 offer follows that historical pattern of intermittent discounts.
What to watch next
- Whether Amazon and B&H keep these prices or let inventory-driven markdowns lapse — not confirmed in the source.
- If and when a second‑generation AirTag is announced and whether that prompts deeper or broader markdowns — not confirmed in the source.
- Potential short‑term price movements on M5 iPad Pro configurations as retailers adjust to the M4 clearance — not confirmed in the source.
Quick glossary
- M4 / M5: Apple silicon generation names for its system‑on‑chip processors used in Macs and iPads; higher numbers indicate newer architectures and feature sets.
- Mac mini: Apple’s compact desktop computer that houses the CPU, memory, and storage in a small chassis and requires an external display, keyboard and mouse.
- AirTag: A small Bluetooth tracker sold by Apple used to locate items through the Find My network.
- Active Noise Cancellation (ANC): A technology in headphones and earbuds that reduces ambient noise by generating inverse sound waves to cancel external sounds.
- USB‑C 240W cable: A high‑power USB‑C charging cable rated to carry up to 240 watts for fast charging compatible laptops and devices.
Reader FAQ
Where can I buy the M4 Pro Mac mini at the discounted price?
B&H is offering the M4 Pro Mac mini (24GB/512GB) at $1,249 with an automatic $40 coupon at checkout.
How cheap are AirTags right now?
Amazon has the Apple AirTag 4‑pack at $64.98, or about $16.25 per tag; Best Buy’s current price for the same bundle is $80.
Is the M4 iPad Pro the best current model to buy?
Not confirmed in the source.
Will these deals last?
Not confirmed in the source.
Apple debuts ‘Apple Creator Studio’ subscription, here’s what you get Chance Miller Jan 13 2026 AD DEALS 9TO5TOYS 9TO5TOYS LUNCH BREAK Deals: M4 iPad Pro $400 off, M4 Pro Mac…
Sources
- Deals: M4 iPad Pro $400 off, M4 Pro Mac mini $150 off, AirTags from $16 each, Powerbeats Fit, more
- Save up to $400 on iPad Pros with today's top deals
- Deals: iPad Pro $400 off, M4 MacBook Air, M5 …
- Best Apple Deals
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